Inside the 2026 Olympic rebrand + Figma AI labs

Last call for tonight's AI Labs plus Province of Canada's co-founder Jeremy Watt and Kelly Tessier from Team Canada share their branding playbooks.

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Happy Tuesday, Toronto! Innovation is moving faster than ever, and our community is right at the centre of it. Last week we hosted Kelly Tessier, Senior Director of Brand and Digital Marketing at the Canadian Olympic Committee. She shared how the Olympic Committee strategically approaches everything from large-scale campaigns and digital platforms to partnerships that unite brands, athletes, and fans. From mastering AI foundations  to crafting the stories that define modern lifestyle brands, we've curated a selection of events, AI labs, and workshops to help you level up your expertise. INSIDE TEAM CANADA'S 2026 OLYMPIC BRAND w/ TEAM CANADA Kelley Tessier, Senior Director of Brand and Digital Marketing at the Canadian Olympic Committee, shared an exclusive behind-the-scenes look at how Team Canada is redefining what it means to represent a nation on the world stage, highlighting the strategy and digital innovation used to build a brand that resonates globally for the 2026 Olympics. [SEE THE RECAP] CREATORS OF TORONTO w/ PROVINCE OF CANADA | JAN 27 (Tonight!) Join Jeremy Watt, Co-Founder of Province of Canada, tonight for an exclusive look at building a lifestyle brand that prioritizes authenticity and storytelling. Discover how the brand has redefined "Made in Canada" through minimalist design and community connection to drive lasting loyalty. [GET TICKETS] HANDS ON AI LABS (Tonight!) LAST CHANCE TO REGISTER! Tonight, we're running two hands-on workshops led by pros from Stripe and Wealthsimple. Run through the process of building AI Agents and the Vibe Coding techniques to level up your automation game. 1 DAY ENTERPRISE AI WORKSHOPS A team that trains in AI together, stays together. Our enterprise partners are hosting a suite of full day, AI workshops for teams in Design and Marketing all kicking off January 29. Learn with instructors from Air Canada and Microsoft who are working in the field as they share how leading teams are leveraging AI tools. Wondering where to start? Join industry expert Jerry Fong from Stripe for an Intro to AI happening Tuesday, February 3. Cheers to another amazing course kickoff last week in Toronto! Find us on Instagram + LinkedIn for more updates. Copyright (C) 2026 BrainStation. All rights reserved. You are receiving this email because you opted in via our website. Toronto address: 482 Front St W 2nd floor, Toronto, ON M5V 0W1 New York Address: BrainStation 136 Crosby St 4th Floor New York, NY 10012 USA  unsubscribe