After a thoughtful renovation, we are thrilled to announce the official reopening of our flagship store in West Village, Detroit! Our boutique stands as a beacon of meticulous curation and environmental consciousness, showcasing primarily independent, women-owned labels committed to reducing their impact on both people and the planet.
Founded in 2020 by Gretchen R. Valade and Kevin Steen, eugenie began its journey in Midtown before finding its new home at 1400 Van Dyke St. in the summer of 2022. What started as a temporary pop-up quickly became a cherished destination for apparel, jewelry, accessories, and personalized styling services from our dedicated team. Our community engagement through block parties, local designer collaborations, and an annual designer grant has further solidified our roots in West Village.
The newly renovated space enhances our commitment to sustainable fashion, combining elegance with ecological mindfulness. Designed by Santa Fe-based architect Owen Maher of Studio SAGARMAHER, the boutique showcases a thoughtfully curated modernist aesthetic.
Through a sharp curatorial eye and conscientious approach to consumption, eugenie has grown into a retail experience that positions designed objects, including apparel, as art rather than commodities. We invite you to come experience a space where sustainability can transcend factory floors, becoming an integral part of the small, everyday moments in our lives.
book with us
Experience eugenie more intimately through our personal shopping experiences. Book a complimentary styling appointment to shop a curated assortment pre-selected just for you.
Looking to make this more of an event? We enjoy hosting private shopping parties in-store, available outside of our regular business hours. Please email hello@eugeniedetroit.com to learn more.
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