Get to Know: Tigra Tigra

Learn more about one of our favorite brands and why we're proud to carry them. ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­

NEW ARRIVALS SHOP SALE FOLLOW US get to know TIGRA TIGRA   eugenie was founded with a commitment to carrying brands that both feel good and do good. We started our "get to know" series to help our community feel empowered, informed, and inspired by their shopping choices with us. We do the research so you don't have to. Learn more about one of our favorite brands and why we're proud to carry them. TIGRA TIGRA is a clothing brand rooted in the preservation and evolution of traditional textile craft.    Working closely with master weavers, embroiderers, and dye artisans in India, the brand brings ancient techniques into contemporary silhouettes that feel both sculptural and fluid. Collections are defined by patchworks of luxurious textiles—hand-loomed mashroo silks, richly textured cottons, luminous satins—carefully paired to balance enchanting textures with offbeat patterns.    Structured tailoring is softened by drape, and bold fabric combinations are grounded by meticulous craftsmanship. Produced in limited quantities, TIGRA TIGRA unites texture and pattern in a subtle, shifting harmony. what makes this brand sustainable? ethical production TIGRA TIGRA is committed to preserving and extending traditional textile techniques rather than replacing them with mechanization. The brand partners directly with heritage craftspeople like mashroo weavers, embroidery artists, and dye masters to co-develop textiles and garments.    Additionally, many of TIGRA TIGRA's pieces are handwoven on hand-powered looms, eliminating the use of electricity.  circularity Close to 60% of this brand's apparel is produced using deadstock or repurposed textiles. This approach reduces the demand for new textile production and diverts existing textile waste from landfills.  natural materials When not utilizing deadstock textiles, TIGRA TIGRA uses hand-woven, hand-dyed, and hand-embroidered fabrics that naturally accentuate imperfection. The majority of these pieces are colored by dye masters in India who practice traditional, natural techniques.    This emphasis on low-impact and irregular textile production shapes TIGRA TIGRA's signature nonconformist style. SHOP TIGRA TIGRA Visit us at 1400 Van Dyke, Detroit, MI Monday – Saturday, 11:00 am – 6:00 pm Sunday, 11:00 am – 5:00 pm   www.eugeniedetroit.com @eugeniedetroit No longer want to receive these emails? Unsubscribe. eugenie | 1400 Van Dyke St. Detroit, Michigan 48214